The overall aim of the Project is to enhance private sector capacity for policy reform through a public-private dialogue, promote policy dialogue with government and pursue business ventures, using advocacy tools and strategic planning techniques. 
The success of the policy reform derives from solving the incentive  problems for collective action, building ownership for an advocacy agenda from the ground up, considering sustainability and upgrading of private sector capacities  and involvement, productivity through reforms in the policy and business environment.

Capacity Development Tools

• Capacity Building for Advocacy
  Business Advocacy Network
• Implementing the Strategy
  Issue Identification
  Research and Analysis
  Planning the  Actions
• Advocacy Activities
  Round Tables/ Meetings/ Awareness Rising 
• Public-Private dialogue